Hart District Replacement Local Plan 1996-2006

DEPOSIT DRAFT JUNE 1996

Proposals for Yateley Town Centre

The draft local plan contains (at page 57) eight detailed development proposals for the centre of Yateley. Five specific areas are marked out on the Yateley Town Centre Inset Map accompanying the Local Plan. The population estimate given in the text is 15,600 and so does not include the Frogmore and Darby Green Ward of the Civil Parish. Presumably therefore the District Council must have assumed residents in that ward would use Blackwater and The Meadows in preference to Yateley for shopping and services. However a survey carried out by Yateley School for the Town Council and the Town Centre Management Group "demonstated that nearly 85% of shoppers came from Yateley,Blackwater or Hawley, and confirmed Yateley's role as a local shopping centre."

The key conclusions were "The continued prosperity of Yateley Town Centre is threatened by nearby competing centres, and to some extent by out-of-town shopping across the County boundary at the Meadows. The recent shopping survey carried out in Yateley showed that 39% of shoppers also regularly shopped at Camberley, and 29% at the Meadows. More than half those interviewed however shopped more than once a week at Yateley, using principally food shops, banks and post offices. This clearly demonstrates the continued need for local neighbourhood shopping in Yateley."

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